Czech Games Edition
Digital marketing for the CGE digital board game studio
From 02/2020 to 07/2021 I was working as a marketing specialist for CGE digital - a small game studio in Brno publishing premium digital board games.
I was in charge of communication with players through in-game news, creating the content for social media, communication with publishing platforms such as Google, Apple, or Steam, PR communication. I was also representing the company at expos such as PAXE 2020.
Below you can find examples of my work.
Game News
As a marketing specialist for Czech Games Edition, I was responsible for all the communication towards our digital game players. That included in-game news, Steam news and occasional newsletters.
Designer’s Diaries
A big part of my job was writing short historic bios for the designer’s notes of Vlaada Chvátil, the creator of the game.
Contests and Giveaways
To attract new players and boost our engagement on social media, I designed short giveaways.
Social Media Posts
A part of the social media strategy was creating interesting content in form of social media posts for our fans focused on major historic or space related events (based on the game).